The sales team provided me the photos, logo and copy. I confirmed it was going to be a responsive email for Media Prowler so I used a single column templates found on MP's site to reduce error on delivery.
Jasper Key's stakeholder told us their clients view most of their emails via mobile. I designed it to ensure their logo and "enter to win" was at the top so recipients could easily scan without scrolling down. I also made sure all the copy was large enough to read on smaller devices like an iphone 5.
The clients second priority was to increase their instagram followers so I added an icon to draw attention to the accounts players needed to follow at the bottom.